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Date:  13-Jan-2023
Job Req ID:  11663
Category:  Sales
Country/Region:  IE
City:  Dublin
Workplace:  Hybrid

Title:  Commercial Initiatives Lead Cereal C&S - Fixed Term Contract




Commercial Initiatives Lead Cereal - Fixed Term Contract


  • Strategic Innovation & Renovation:

Working with the Brand Initiatives team on Innovation & Renovation strategy, plans and delivery through the stage gates.


  • Category Relevance:

Working cross functionally on our 3-year plan and ensuring our Innovation/Renovation plan delivers for the Category, Shopper & Kellogg.


  • Commercial Robustness:

Providing the markets with a commercial foundation at the 1st stage gate and collaborating with the teams through the remaining stag gates, with a focus on delivering a realistic & sustainable PnL.


  • Geographic Expansion:

Evaluating the data as well as engaging with Markets on Opportunity gaps from our existing European range as part of the Initiatives team


  • Fact Based Story Telling:

Creating customer facing presentations that delivers on Retailer & Shopper priorities as we approach LRA & completion of these, post LRA.


  • Category Vision Cereal:

Input into the overall European approach & ensure that the Cereal Category Vision and Drivers are at the foundation of our initiatives plan.


  • AMPPS – Measure of Success:

Build and embed an AMPPS Dashboard on Initiatives that is in sync with our core business approach.  Ensure that our initiatives key metrics for success are up to date & live in Tableau.


  • Future On Trend Initiatives:

Work with S&I & Channel Teams to understand current & future category drivers and how we win with these


  • Channel & Retailer:

Work with Channel Teams & markets to ensure our Category Initiatives considers and builds Channel Opps and delivers what matters to our Retailers.




- The ideal candidate should have 4+ years FMCG industry experience with minimum 2-4 years of sales or Marketing experience. Category management experience would be beneficial.

- Preferred Master Degree in Business or related fields. Bachelor’s degree is required.

- Previous experience within market sales reporting tools like IRI/Nielsen/Kantar or Tableau.

- Strong numerical, analytical, interpersonal/communication and presentation skills.

- Proven ability to partner with the business and functions on international basis.

- Financial acumen, ability to evaluate, interpret/translate financial impact, ROI and overall program performance.

- Demonstrated project management experience with expertise in managing multiple projects through competing and conflicting priorities and deadlines.

- Customer facing experience or E2E Brand Management

- Multi-cultural sensitivity and ability to lead and apply excellence in execution thinking across multiple countries and functions for the purpose of driving alignment.

- Fluency in the English language is essential, ability to speak one or more additional European languages would be very beneficial.

- Verbal and written communication as well as strong negotiation and influence skills towards middle management, representation of the organization, advanced tact and diplomacy.

- Displays Courage and manages conflicting agendas through fact-based resolution of debates.


We are a diverse Employer, a foundation member of the Leading Executives Advancing Diversity (LEAD) Network, dedicated to meaningfully accelerate gender parity and drive inclusion in the European retail & Fast-Moving Consumer Goods value chain and we are committed to reaching 50:50 gender representation for all leadership level roles by 2025.

Kellogg is taking bold next steps on its portfolio transformation journey by separating its North American cereal and plant-based foods businesses by the end of 2023, resulting in three independent public companies, each better positioned to unlock their full standalone potential. Learn more at

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