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Date:  Jun 19, 2022
Job Req ID:  3474
Category:  Sales
Country/Region:  AU
State:  NSW
City:  Sydney

Title:  Category Manager - Channels


At Kellogg’s we are part of an environment that gives us the freedom to belong.  Our culture champions diversity and celebrates difference, in a place where you can be you.

We are a global powerhouse in cereals and snacks and we make some of Australia’s favourite foods.  Our iconic brands include Nutri-Grain, Special K, Sultana Bran and Coco Pops (cereals), LCMs, Be Natural and Pringles (snacks).   We continue to innovate and stay close to our customers to remain on top of the game!

Reporting to the Head of Specialty Channels (P&C, Food Service, ALDI, Costco Big W and E-Commerce), you will co-develop and implement the Category srategies to drive growth and profitability with our customers across E-Commerce, P&C, Costco & Aldi. You will achieve this by working with our customers to develop joint category plans and align on key category growth objectives with internal and external stakeholders as well as present our range reviews with a varied customer base.

The accelerated growth opportunities with these customers is significant and a strategic priority for the Kellogg business to drive our channel expansion. We’re looking for someone with the drive, ambition, entrepreneurial spirit and tenacity to lead this growth agenda.    


You will be a part of our success via the following key responsibilities:

  • Be a key leader in the long term strategic direction as well as leading the annual planning process for Specialty Channel
  • Drive the category and strategy planning process with key customers, including externalisation of category drivers/growth opportunities in conjunction with the relevant stakeholders to support the development of strategies including ranging, space, aisle flow and display/merchandising
  • Lead category reviews for all customers with the development of trade presentations and commercial discussion to ensure optimal range and high level of incremental acceptance of NPD
  • Guide customer NPD forecasting and launch execution to ensure successful delivery of in-store innovation
  • Commercialise shopper, customer and/or consumer insights on a bi-monthly basis with our customers
  • Lead the category growth agenda for all categories within these channels.
  • Support pricing and trade promotional strategy to optimize promotional spend 


Skills, experience & attributes sought:

  • Ideally degree qualified in a relevant business or marketing discipline
  • Previous experience in Category Management, Sales or Account Management within FMCG industry
  • Strong analytical and numerical skills/aptitude
  • Excellent written and verbal communication skills to influence across internal and external stakeholders
  • Confidence in presenting data and concepts to both external and internal customers 
  • Advanced data analytics and interpretive skills with strong Excel and Powerpoint skills.


*Please note due to leave over the Christmas and New Year peiod there will be a delay in the response to your application*

Benefits, culture & company:
We’re a company that makes great food and we hire great people!  
Since first establishing in Australia in 1924, we have grown as an organisation and whilst our range of products has expanded, our over-arching goal is still the same, to nourish with our foods.   
Our K values (integrity & respect, accountability, passion, simplicity, success and humility and hunger) shape our Kellogg culture and guide the way the business is run.
We offer our employees competitive salaries including performance related bonuses and incentives, free on-site car parking, a focus on work/life balance and we enjoy half day Fridays!  As an individual you can grow and develop your career with the support of your Manager and development programs.  The benefit of a global organization is you can take your career off-shore.
Kellogg (Aust) Pty Ltd is an Equal Opportunity Employer that aims to provide an inclusive work environment involving everyone and embracing the diverse talent of its people.


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